15 Apr One of the best things we did for our business
One of the best things we did for our business
CB Benefits, now part of Bigmore Associates Ltd, has long been a trusted provider of employee benefits and engagement support for SMEs and individuals. With a reputation built on delivering comprehensive and tailored service, the team recognized that outdated technology was holding them back.
We first connected with Dave Sykes at a local business event, where a conversation quickly revealed that their legacy landline system was not just outdated — it was costly, inflexible, and lacked the modern capabilities expected by today’s clients and teams.
Issues such as expensive call forwarding, poor voice quality, and the absence of essential features like call recording and intelligent routing based on time or day were limiting their efficiency. Additionally, the lack of dedicated support and account management made their experience even more frustrating. When IT AND GENERAL was commissioned to overhaul their phone system, we began by consulting with staff to fully understand their operational needs. We then designed a new call flow to streamline customer handling and implemented a fully managed VoIP solution on a dedicated platform, eliminating the need for internal system management. The upgraded service included unlimited, all-inclusive call packages for cost predictability and support for complex use cases like team meetings, recruitment lines, emergencies, and weather-related closures. With dedicated account management and a reliable, scalable system in place, CB Benefits saw immediate improvements.
Reflecting on the transformation after a year, Dave commented:
We moved from landline over a year ago and the change was one of the best things we did for our business.
Project Overview
Challenges with the existing landline:
- Access to voicemail was complicated
- Almost non-existent flexibility
- Support was not satisfactory
- Lack of functionality
Solution:
- Call flow design to suit the exact requirements
- Wide range of features and benefits
- Dedicated platform and support
- Fixed monthly bill
Dave Sykes, Director and Partner at CB Benefits commented on Google:
We use IT and General for our VOIP services and we are very happy with the result. We moved from landline over a year ago and the change was one of the best things we did for our business. IT and General did all of the set up, let us test the phones before moving forward with the order, and once we moved forward, they came to our offices and provided comprehensive training. Lastly, and most importantly, the systems work great and IT and General are always on hand and responsive should we have any questions. We'd reccomend their services whole heartedly.
